Practice
Tell me about a product decision you made based on what users told you.
Read first: a sample answer
Fictional sample answer written by JoRoute to show the shape of a strong answer. Do not copy it: replace every detail with what is true for you.
At a meal-kit company in 2023 I ran eight user research interviews about why people paused their subscriptions. Most said the recipes took too long on weeknights, which surprised us because we thought price was the issue. I proposed a 20-minute recipe filter, and we built it in three weeks. Because I proposed the filter and wrote its requirements, pauses fell by 11% the next quarter. Customer focus for me means testing our assumptions against what users actually say.