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Practising for the listing Customer Marketing Lead, Strategic Programs. Its requirements are filled in below. When you have an answer you like, paste it with your CV in Career Mirror to see which of the job's skills it shows.

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Requirements found

Marketing (must) Training Sales (must) Recruiting (must) Writing (must) Budgeting (must)

What this posting asks for

Level: Lead / staff — The title says "Lead".

Main responsibilities

  • Own the planning and execution of Ramp’s customer programs, including the calendar, goals, cross-functional responsibilities, and results.
  • Lead Ramp’s Customer Advisory Board, recruiting members, developing programming and building relationships that deepen customer engagement and advocacy.
  • Run the Know Your Customer program, helping Ramp employees get to know our customers’ businesses by recruiting participating customers and coordinating emplo…
  • Develop customer launch and co-marketing programs. Work with customers’ executive, Communications, and Marketing teams to shape the partnership. Secure custo…
  • Build and scale customer reference and advocacy programs, creating the systems that connect the right customers to relevant sales and marketing opportunities.
  • Partner closely with Events to recruit and prepare customer speakers for Ramp events, conferences, and executive forums.
  • Coordinate customer participation in the Times Square billboard and help customers make use of that visibility.
  • Coordinate customer asks across Sales, account teams, PMM, Comms, Events, and Customer Marketing. Maintain a shared record of commitments, approvals, and rec…
  • WHAT YOU NEED
  • You’ve built or significantly scaled customer programs at a high-growth B2B company, including personally recruiting, hosting and maintaining relationships w…

Competencies an interviewer will look for

  • Communication Core
    In the posting: “You’ll build trusted relationships with CFOs, senior finance leadership, and customers’ Communications and Marketing teams, creating opportunities that are v…” · “Run the Know Your Customer program, helping Ramp employees get to know our customers’ businesses by recruiting participating customers and coordinating emplo…” · “Work with customers’ executive, Communications, and Marketing teams to shape the partnership.”
    Show it by: Adapts the message to the listener; Gives an example of explaining something clearly in writing or speech.
  • Ownership and accountability Core
    In the posting: “At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome.” · “This is a hands-on role with meaningful ownership.” · “Own the planning and execution of Ramp’s customer programs, including the calendar, goals, cross-functional responsibilities, and results.”
    Show it by: Takes a task from start to finish without being chased; Owns a mistake and what was changed after it.
  • Customer focus Core
    In the posting: “The median Ramp customer saves 7.5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp.” · “Across ABM, Product Marketing and Customer Marketing, we shape how Ramp shows up for enterprise buyers, create campaigns that open doors, and equip Sales wit…” · “Our customer programs deepen those relationships through peer connections, executive engagement and partnerships that create value for customers and new oppo…”
    Show it by: Puts the customer's need in their own words; Shows a result for the customer, not only for the company.
  • Planning and organisation Core
    In the posting: “You’ll set program plans, prioritize competing requests, and build the playbooks and systems that keep customer engagement coordinated.” · “Own the planning and execution of Ramp’s customer programs, including the calendar, goals, cross-functional responsibilities, and results.” · “Group Retirement Plan with employer match (RRSP + DPSP)”
    Show it by: Shows how priorities were set when everything was urgent; Mentions deadlines met and how.
  • Data and analysis Core
    In the posting: “The problems are high-stakes, data-dense, and unforgiving.” · “You’ll partner closely with Customer Marketing, Product, Sales, account teams, Creative, and Events to bring customer insight into Ramp, help buyers hear fro…” · “Systems thinking: experience building intake, readiness and permission standards, workflows, and reporting that other teams actually use.”
    Show it by: Uses a number to describe the situation or the result; Explains what the data showed and what was done with it.
  • Stakeholder management Core
    In the posting: “Our customer programs deepen those relationships through peer connections, executive engagement and partnerships that create value for customers and new oppo…” · “Work with customers’ executive, Communications, and Marketing teams to shape the partnership.” · “Partner closely with Events to recruit and prepare customer speakers for Ramp events, conferences, and executive forums.”
    Show it by: Shows how they aligned people with different goals; Explains how they handled a 'no' from someone senior.
  • Teamwork and collaboration Core
    In the posting: “Own the planning and execution of Ramp’s customer programs, including the calendar, goals, cross-functional responsibilities, and results.” · “Strong cross-functional partnership with PMM, Events, Creative, Sales, account teams, and Growth Marketing, including aligning responsibilities and resolving…”
    Show it by: Says what they did inside a team, not only what 'we' did; Shows how a disagreement was handled.
  • Leadership and mentoring Core
    In the posting: “You’ll build trusted relationships with CFOs, senior finance leadership, and customers’ Communications and Marketing teams, creating opportunities that are v…” · “You’re credible with Fortune 500 C-suite and VP-level customers and comfortable working directly with GTM and company leadership.”
    Show it by: Describes setting direction or a standard others followed; Names someone they coached and what changed for them.
  • Attention to detail and quality Core
    In the posting: “AI fluency and practical automation skills that reduce manual work while maintaining sound judgment, accurate records, and customer trust.” · “Systems thinking: experience building intake, readiness and permission standards, workflows, and reporting that other teams actually use.”
    Show it by: Gives an example of an error caught before it caused harm; Names the check or standard they used.
  • Technical skill Supporting
    In the posting: “Centralized home-office equipment ordering”
    Show it by: Names the tools, languages or systems used and how; Explains a technical choice and its trade-off.
  • Problem solving Supporting
    In the posting: “Strong cross-functional partnership with PMM, Events, Creative, Sales, account teams, and Growth Marketing, including aligning responsibilities and resolving…”
    Show it by: Describes a real problem, the options considered and the one chosen; Shows how the cause was found, not just the fix.

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Practice questions

  1. Tell me about yourself. Dedicated step-by-step practice.
  2. If an interviewer asks something improper How to respond to questions about age, family, origin or health.
  3. Built from this posting (8):
  4. Tell me about a time you had to explain something complex to someone outside your field. From this posting
  5. Tell me about a task you took from start to finish without anyone asking you to. From this posting
  6. Describe a time you went out of your way to solve a customer's problem. From this posting
  7. You have three urgent tasks due today and time to finish only two. How do you decide? From this posting
  8. How have you used marketing in your work? Walk me through one real example. From this posting
  9. Tell me about a problem you solved using sales. From this posting
  10. Tell me about a time you helped someone on your team get better at their work. From this posting
  11. Walk me through a piece of work where you used your strongest technical skill. What exactly did you do? From this posting
  12. This posting reads as Finance & accounting: its questions come first.
  13. Tell me about a time you found an error in a financial report or reconciliation. Finance & accounting
  14. Walk me through how you build a budget or forecast. Finance & accounting
  15. It is the last day of month-end close and a balance will not tie out. What do you do? Finance & accounting
  16. Describe a time you explained a financial result to a manager outside finance. Finance & accounting
  17. How do you make sure your work holds up in an audit? Finance & accounting
  18. Tell me about an analysis that saved money or found revenue. Finance & accounting
  19. Three urgent requests arrive during close. How do you decide the order? Finance & accounting
  20. Describe a finance process you made faster or more reliable. Finance & accounting
  21. Tell me about a sale or agreement you are proud of.
  22. Describe a time you handled an upset customer or colleague.
  23. Tell me about a time you had several deadlines at once. How did you decide what to do first?
  24. Give an example of a mistake you caught before it caused a problem.
  25. Tell me about a time you taught someone how to do something.
  26. Describe a time you took the lead without being asked.
  27. Tell me about a time you had to explain something complicated in simple terms.
  28. Describe a process you improved.
  29. Do you have any questions for us?
  30. Why do you want to work here?
  31. Why is there a gap in your employment? Difficult question
  32. Why did you leave your last job? Difficult question
  33. Why are you changing careers? Difficult question
  34. What is your greatest weakness? Difficult question
  35. What are your salary expectations? Difficult question
  36. You seem overqualified for this role. Why do you want it? Difficult question
  37. Improper-question practice: How old are you? / Do you have children? / Where are you from originally?
  38. A customer is angry about a delay you did not cause. What do you do?
  39. How do you keep track of many open customer requests?
  40. Tell me about a time you could not give a customer what they wanted.
  41. You find that the inventory count does not match the system. What do you do?
  42. Tell me about a time a shipment or delivery went wrong.
  43. How do you make sure safety rules are followed on a busy shift?
  44. Two managers ask you to book the same room at the same time. What do you do?
  45. How have you used spreadsheets in your work?
  46. Tell me about a time you had to enter or check a lot of data accurately.
  47. A prospect says your price is too high. How do you respond?
  48. How do you keep your pipeline organised?
  49. Tell me about a technical problem you solved on your own.
  50. You find a bug right before a release. What do you do?
  51. Walk me through how you would check whether a report's numbers are right.