Job brief: Director of International CRM

What JoRoute checked · Checked by JoRoute

• Listed on ALO's own job board. JoRoute does not take listings from job ads or recruiters.
• First seen by JoRoute 2026-11-04 (3 days ago); last confirmed on the board 2026-11-07.
• The apply link opens boards.greenhouse.io, the address ALO's board gives for this job.
• No other listing with this title and place on this board in the last 90 days.
• No layoff notices (WARN) under this name in the state files JoRoute reads.

What the listing says · Employer's own words, not checked

• Pay: $200,000 to $240,000 a year
• Job type: Not stated
• Where: Beverly Hills LAND, Beverly Hills, CA (HQ-L)
• Posted: 2026-10-12

What the job asks · Employer's own words, not checked

Level: Manager. The title says "Director".

Must have

• The individual must be highly collaborative, able to influence across teams, and comfortable working in a high-growth, fast-paced environment.
• 8-10+ years in CRM, lifecycle, or retention marketing; 5+ years in senior leadership.

Conditions

• Customer-Centricity: Shift from calendar-driven to lifecycle-driven messaging, with measurable impact.

Main duties

• Drive the evolution from a merchandise-calendar-driven approach to a customer-centric, lifecycle-driven strategy.
• Lead lifecycle programs (welcome, retention, loyalty, reactivation, winback) across all regions.
• Build frameworks for testing, optimization, and personalization to continuously improve engagement and retention.
• Partner with in-market stakeholders to localize messaging strategies that reflect regional consumer behaviors and cultural nuances.
• Partner with Consumer Insights and Data Science to define segmentation strategies, develop predictive models, and measure impact on LTV.

Lines copied from the posting, not rewritten. "Preferred" or "nice to have" items are not listed as must-haves.

How it compares · Compared by JoRoute from listings

• Typical listed pay for manager jobs in California: $167k a year (1,199 listings, 96 employers). This listing is 32% higher.
• Across ALO's 631 open listings, 70% of those with a posting date were first posted more than 60 days ago. How ALO hires

What nobody outside the employer knows · Not known

• Whether the role is already filled or on hold: employers often leave listings up.
• How many people applied, and who reads the applications.
• Where in the published range an offer would land.

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Next steps

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